Privacy Policy

Last updated: July 12, 2026

Free Your Image (“Free Your Image,” “FYI,” “we,” “us” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain and protect personal information when you visit or interact with FreeYourImage.store (the “Site”), purchase our products, create an account, join our email list, contact us or otherwise use our services.

Free Your Image is an online clothing store based in North Carolina, United States. Our store is operated through WordPress and WooCommerce, and our products are manufactured and fulfilled through Printful.

For personal information collected through the Site, Free Your Image generally acts as the business or data controller responsible for deciding how and why that information is processed. Printful and certain other service providers process information on our behalf when providing services such as order production, fulfillment, payment processing, website hosting and delivery.

This Privacy Policy is a notice of our privacy practices. It does not create contractual rights beyond those provided by applicable law.

1. Personal Information We Collect

The personal information we collect depends on how you interact with the Site.

Information You Provide to Us

We may collect information you provide when you place an order, create an account, contact us, subscribe to marketing or otherwise use the Site.

This information may include:

• First and last name;
• Email address;
• Telephone number;
• Billing address;
• Shipping address;
• Account username and login information;
• Products, sizes, colors and quantities ordered;
• Shopping-cart contents;
• Wishlist selections;
• Coupon or discount information;
• Order history;
• Shipping method;
• Order, tracking and delivery information;
• Refund, replacement or customer-service information;
• Product reviews, ratings or other submitted content;
• Contact-form messages;
• Photographs or files submitted in connection with an order problem;
• Newsletter subscription preferences; and
• Other information you voluntarily provide.

If you purchase a product for another person or have an order delivered to another recipient, we may collect that recipient’s name, address, email address and telephone number. You are responsible for ensuring that you are authorized to provide that information.

Payment Information

Payments are processed through third-party payment providers available during checkout.

Depending on the payment method selected, the payment provider may collect:

• Cardholder name;
• Billing address;
• Credit or debit card information;
• Bank or digital-wallet information;
• Payment authentication information; and
• Information used to detect fraud.

Free Your Image does not intentionally collect or store complete payment-card numbers or card security codes directly on the Site.

We may receive limited transaction information from the payment provider, such as:

• Payment status;
• Transaction identification number;
• Payment method;
• Card brand;
• Card expiration information;
• Last four digits of a payment card;
• Billing address; and
• Fraud or risk assessment information.

Payment providers process information according to their own privacy notices and legal responsibilities.

Account Information

If you create a WooCommerce customer account, we may collect and store:

• Your name;
• Email address;
• Username;
• Encrypted password or authentication credentials;
• Billing and shipping addresses;
• Saved account preferences;
• Order history;
• Wishlist information; and
• Saved payment tokens when supported by your payment provider.

Passwords are stored in an encrypted or hashed form. We cannot view your original account password.

Contact and Customer-Support Information

When you contact us, we may collect:

• Your name;
• Email address;
• Message subject;
• Message contents;
• Order number;
• Photographs or supporting documents;
• Details about a damaged, defective, missing or incorrect product; and
• Records of our communications with you.

Please do not send sensitive personal information that is not necessary for us to respond to your request.

Marketing and Newsletter Information

If you subscribe to our email newsletter or request a promotional coupon, we may collect:

• Your email address;
• Subscription date and source;
• Marketing-consent status;
• Coupon information;
• Whether an email was delivered, opened or selected;
• Links selected within an email;
• Purchases associated with a promotion; and
• Unsubscribe status.

Information Collected Automatically

When you use the Site, we and our service providers may automatically collect certain technical and usage information, including:

• Internet Protocol address;
• Browser type and version;
• Device type;
• Operating system;
• Language and regional settings;
• Referring website or source;
• Pages and products viewed;
• Site searches;
• Cart, wishlist and checkout activity;
• Date and time of access;
• Time spent on pages;
• General location derived from an IP address;
• Cookie and device identifiers;
• Error and diagnostic information;
• Site performance information; and
• Information used to prevent fraud, spam, abuse or unauthorized access.

Information Received From Other Sources

We may receive information from:

• Payment processors;
• Printful;
• Shipping carriers;
• Website hosting providers;
• Security and fraud-prevention providers;
• Email and marketing providers;
• Analytics providers;
• Social-media platforms;
• Advertising or referral partners, when used; and
• Other service providers that help us operate the Site.

2. How WooCommerce Processes Store Information

FreeYourImage.store is operated using WordPress and WooCommerce.

When you browse the store, create an account, add products to your cart or wishlist, begin checkout or place an order, information may be processed and stored in our WordPress and WooCommerce database.

WooCommerce information may include:

• Customer account details;
• Billing and shipping addresses;
• Telephone number;
• Email address;
• Order contents;
• Order totals;
• Tax and shipping information;
• Coupon use;
• Payment status;
• Order notes;
• Customer IP address;
• Browser information;
• Cart and checkout activity; and
• Order history.

We use this information to operate the store, fulfill orders, provide customer service, maintain transaction records, prevent fraud and comply with legal obligations.

WooCommerce is software used to operate our Site. It is not the manufacturer or fulfillment provider for your Free Your Image order.

3. How Printful Processes Order Information

We use Printful to manufacture, package and fulfill products ordered through FreeYourImage.store.

When you place an order, we provide Printful with information reasonably necessary to produce and deliver your purchase. This may include:

• Recipient name;
• Shipping address;
• Email address;
• Telephone number;
• Order number;
• Products ordered;
• Product sizes and colors;
• Product quantities;
• Shipping method;
• Customs information when legally required; and
• Information needed to resolve a production or delivery issue.

For customer order information processed to fulfill Free Your Image orders, Printful generally acts as a service provider or data processor on our behalf.

Printful may use its affiliated companies, production facilities, fulfillment partners, logistics providers and shipping carriers to manufacture and deliver products. Your order may be produced or processed in a country or region other than where you live.

Printful is prohibited under its applicable data-processing terms from selling or sharing customer information received from us for unrelated purposes and is required to process that information in connection with the fulfillment services it provides.

Printful may process certain information independently when required to comply with legal, security, fraud-prevention, sanctions, customs or regulatory obligations.

4. How We Use Personal Information

We may use personal information to:

• Operate, maintain and improve the Site;
• Display products and store features;
• Maintain shopping carts and wishlists;
• Create and administer customer accounts;
• Process payments;
• Confirm and manage orders;
• Send order and shipping communications;
• Manufacture, fulfill and deliver products;
• Process refunds, replacements or cancellations;
• Respond to customer-service requests;
• Investigate damaged, defective, missing or incorrectly delivered products;
• Communicate with Printful or shipping carriers about an order;
• Prevent fraud, spam, abuse and unauthorized transactions;
• Protect the security of the Site and customer accounts;
• Diagnose technical problems;
• Maintain accounting, transaction and tax records;
• Enforce our policies and agreements;
• Resolve disputes, payment reversals and chargebacks;
• Comply with court orders, laws and regulatory requirements;
• Send newsletters and promotional messages when permitted;
• Provide promotional coupons;
• Measure marketing and Site performance;
• Understand how customers use the Site;
• Improve our products and customer experience;
• Personalize Site content where permitted;
• Establish, exercise or defend legal claims; and
• Complete a merger, sale, reorganization or other business transaction.

5. Legal Bases for Processing

Where laws such as the European Union General Data Protection Regulation or United Kingdom GDPR apply, we rely on one or more of the following legal bases:

Performance of a Contract

We process personal information when necessary to:

• Process your purchase;
• Accept payment;
• Manufacture and fulfill your order;
• Deliver your products;
• Maintain your customer account; or
• Provide requested customer service.

Legitimate Interests

We may process information based on our legitimate interests in:

• Operating and improving the Site;
• Preventing fraud;
• Protecting customers and our business;
• Maintaining transaction records;
• Measuring store performance;
• Communicating with customers; and
• Establishing or defending legal claims.

We consider whether those interests are outweighed by your privacy rights before relying on this basis.

Consent

We may rely on consent for:

• Marketing emails;
• Non-essential cookies;
• Advertising technologies; and
• Other processing for which consent is legally required.

You may withdraw your consent at any time. Withdrawal does not affect processing that occurred before consent was withdrawn.

Legal Obligations

We may process information when necessary to comply with:

• Tax and accounting requirements;
• Consumer-protection laws;
• Customs requirements;
• Court orders;
• Law-enforcement requests;
• Fraud-prevention requirements; and
• Other legal or regulatory obligations.

6. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, scripts, local storage and similar technologies.

Necessary Cookies

Necessary cookies support essential Site functions, including:

• Remembering cart contents;
• Processing checkout;
• Maintaining account sessions;
• Authenticating users;
• Remembering privacy choices;
• Preventing fraud; and
• Protecting Site security.

Disabling necessary cookies may prevent portions of the Site from functioning properly.

Functional Cookies

Functional cookies may remember:

• Account preferences;
• Wishlist selections;
• Language or regional preferences; and
• Other optional Site settings.

Analytics Cookies

Analytics technologies may help us understand:

• Which pages and products are viewed;
• How visitors navigate the Site;
• Where Site traffic originates;
• Whether errors occur; and
• How the Site performs.

Advertising and Marketing Technologies

When enabled, advertising or marketing technologies may help us:

• Measure advertising effectiveness;
• Understand referrals;
• Limit repeated advertisements;
• Create audiences;
• Personalize advertisements; or
• Understand whether an advertisement resulted in a Site visit or purchase.

Where legally required, non-essential cookies will be used only after the visitor provides consent.

You can manage cookies through your browser settings and, where displayed, through our cookie banner or Cookie Settings tool.

Blocking cookies may affect certain Site features.

Global Privacy Control and Browser Signals

Where required by applicable law and technically supported, we will treat a recognized opt-out signal, such as Global Privacy Control, as a request to opt out of covered sales, sharing or targeted advertising for the browser or device sending the signal.

Because there is no universally accepted standard for traditional “Do Not Track” signals, the Site may not respond to every Do Not Track setting.

7. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients.

Printful and Fulfillment Providers

We disclose order and recipient information to Printful and its approved partners to manufacture, package, ship and support customer orders.

Payment Providers

We disclose transaction and billing information to payment providers to authorize payments, process refunds, detect fraud and manage disputes.

Shipping and Logistics Providers

We may disclose names, addresses, telephone numbers, email addresses, tracking information and legally required customs information to carriers, postal services, delivery companies and customs authorities.

Hosting and Technology Providers

We may disclose information to providers that support:

• Website hosting;
• Data storage;
• Backups;
• WordPress and WooCommerce functionality;
• Site maintenance;
• Security;
• Fraud prevention;
• Error monitoring;
• Contact forms;
• Email delivery; and
• Technical support.

Email and Marketing Providers

We may disclose email addresses, subscription preferences and campaign-interaction information to providers that help us manage subscriptions, send emails, provide coupons and honor unsubscribe requests.

Analytics and Advertising Providers

When used and legally permitted, analytics and advertising providers may receive cookie, device, referral and Site-interaction information.

Certain advertising-related disclosures may be considered a “sale,” “sharing” or use for “targeted advertising” under some state privacy laws, even when no money is exchanged.

Professional Advisers

We may disclose information to attorneys, accountants, insurers, consultants and other professional advisers when reasonably necessary.

Legal and Safety Disclosures

We may disclose information when we reasonably believe it is necessary to:

• Comply with applicable law;
• Respond to a lawful subpoena, court order or government request;
• Protect customers or the public;
• Detect or investigate fraud or unlawful conduct;
• Protect our rights, property or security;
• Enforce our policies; or
• Establish, exercise or defend legal claims.

Business Transfers

Personal information may be disclosed or transferred as part of a merger, acquisition, financing, bankruptcy, reorganization, sale of assets or similar business transaction.

With Your Direction or Consent

We may disclose information when you direct us to do so or provide valid consent.

8. Sale, Sharing and Targeted Advertising

Free Your Image does not sell personal information in exchange for monetary payment.

Depending on the technologies used on the Site and the law that applies, certain advertising or analytics disclosures could be classified as:

• Selling personal information;
• Sharing personal information; or
• Processing personal information for targeted advertising.

Where applicable, you may request to opt out through:

• Our cookie or privacy-preference tool, when available;
• A recognized browser opt-out signal; or
• The privacy-request process described below.

We do not knowingly sell or share the personal information of anyone under 16 years old.

9. Email Marketing and the 20% Signup Offer

You may voluntarily subscribe to Free Your Image marketing emails.

When available, new subscribers may receive a promotional coupon for 20% off a qualifying first purchase. Participation is optional and subject to any terms, exclusions or expiration date presented with the offer.

By subscribing, you authorize us to use your email address to send:

• Promotional offers;
• Product announcements;
• Store updates;
• Brand content; and
• Other marketing communications.

You may unsubscribe at any time by selecting the unsubscribe link in a marketing email or contacting:

support@freeyourimage.store

Unsubscribing from marketing does not prevent us from sending non-promotional communications concerning:

• Orders;
• Payments;
• Shipping;
• Customer service;
• Account security;
• Privacy requests; or
• Important policy changes.

We may retain a limited suppression record after you unsubscribe so that we can continue to honor your request.

The value of the promotional discount is reasonably related to the value of maintaining a voluntary marketing relationship, including expected customer engagement and purchases, less the cost of providing and administering the promotion.

You may leave the program at any time by unsubscribing. Withdrawal does not affect a purchase already completed with a valid coupon.

10. Data Retention

We generally retain:

• Inactive customer accounts for three years after the customer’s last login or order;
• Pending orders for 14 days;
• Failed orders for 30 days;
• Cancelled orders for one year;
• Completed order and transaction information for seven years, after which personal information associated with eligible orders may be anonymized;
• Customer-service communications for up to two years after the matter is resolved;
• Newsletter subscription information until you unsubscribe;
• Limited unsubscribe records for as long as necessary to honor the request;
• Security and technical logs for a limited period unless they are needed to investigate an incident; and
• Reviews or other public content while the content remains published or until it is removed.
• Stripe-related transaction identifiers: Seven years, after which eligible Stripe customer, payment and refund identifiers associated with an order may be removed or anonymized.

We may retain information for a longer period when reasonably necessary because of a legal obligation, tax requirement, fraud investigation, payment dispute, chargeback, security incident, legal claim or court order.

When personal information is no longer reasonably necessary, we may delete, anonymize or aggregate it.

11. Data Security

We use reasonable administrative, organizational and technical measures designed to protect personal information.

These measures may include:

• Encrypted website connections;
• Access restrictions;
• Account authentication;
• Software and security updates;
• Website backups;
• Payment tokenization;
• Fraud-detection tools;
• Service-provider controls; and
• Security monitoring.

No website, electronic transmission or storage system can be guaranteed to be completely secure.

You are responsible for:

• Using a strong and unique password;
• Protecting access to your email account;
• Signing out of shared devices; and
• Notifying us if you suspect unauthorized account access.

12. International Processing

Free Your Image is based in the United States.

Personal information may be processed in the United States and other countries where our service providers, Printful facilities, production partners, shipping carriers or technology providers operate.

The privacy laws of those countries may differ from those in your location.

Where legally required, international transfers may be supported by:

• Standard contractual clauses;
• Data-processing agreements;
• Adequacy decisions; or
• Other legally recognized safeguards.

13. Your Privacy Rights

Depending on where you live and applicable law, you may have the right to:

• Confirm whether we process your personal information;
• Access personal information we maintain about you;
• Correct inaccurate information;
• Request deletion of information;
• Receive a portable copy of certain information;
• Restrict certain processing;
• Object to certain processing;
• Withdraw consent;
• Opt out of covered sales or sharing;
• Opt out of targeted advertising;
• Opt out of certain profiling;
• Limit certain uses of sensitive personal information;
• Appeal a decision concerning your request; and
• Receive service without unlawful discrimination for exercising a privacy right.

These rights are not absolute. We may retain or continue processing information when permitted or required for:

• Completing transactions;
• Tax and accounting compliance;
• Fraud prevention;
• Security;
• Legal claims;
• Recordkeeping;
• Exercising free-speech rights; or
• Other legally recognized exceptions.

14. How to Submit a Privacy Request

To submit a privacy request, email:

support@freeyourimage.store

Use the subject line:

Privacy Request

Include:

• Your full name;
• The email address connected to your account or order;
• Your state or country of residence;
• The right you wish to exercise; and
• Enough information for us to locate the relevant records.

You may also submit a request through the Contact Us page on FreeYourImage.store.

Identity Verification

We may need to verify your identity before completing a request.

Verification may involve confirming:

• Access to your email address;
• Account information;
• Order information; or
• Other information reasonably related to your interaction with us.

We will request only the information reasonably necessary to verify the request.

Authorized Agents

Where permitted by law, you may authorize another person to submit a request on your behalf.

We may require:

• Proof of the agent’s authority;
• Written permission from you; and
• Direct verification of your identity.

Appeals

Where applicable, you may appeal a decision by replying to our response or sending a new email with the subject:

Privacy Appeal

We will respond within the period required by applicable law.

We will not unlawfully discriminate against you for exercising a privacy right.

15. Additional United States Privacy Disclosures

During the preceding 12 months, we may have collected the following categories of personal information:

• Identifiers, such as name, email address, telephone number, IP address and account identifier;
• Customer-record information, such as billing and shipping addresses;
• Commercial information, such as purchases, cart activity, product views and wishlist selections;
• Internet or electronic-network activity;
• Approximate location derived from an IP address;
• Payment and transaction information;
• Submitted photographs or similar content;
• Account login information;
• Marketing preferences; and
• Inferences concerning product or shopping preferences.

We collect these categories from:

• Customers and Site visitors;
• Customer devices;
• Payment providers;
• Printful;
• Shipping carriers;
• Website and security providers;
• Marketing providers;
• Analytics providers; and
• Social-media or referral sources.

We use and disclose these categories for the purposes and to the recipients described in this Privacy Policy.

We do not use sensitive personal information to infer characteristics about individuals.

16. European Economic Area, United Kingdom and Switzerland

Residents of the European Economic Area, United Kingdom and Switzerland may have additional rights, including the right to:

• Object to processing based on legitimate interests;
• Restrict processing;
• Receive certain data in a portable format;
• Withdraw consent;
• Request information about international transfers; and
• File a complaint with an applicable data-protection authority.

You may contact us first so we can attempt to resolve your concern. You retain the right to contact the appropriate supervisory authority in your country.

17. Automated Fraud and Security Tools

We and our payment or security providers may use automated tools to identify:

• Potentially fraudulent orders;
• Unusual payment activity;
• Suspicious login attempts;
• Spam;
• Security threats; and
• Violations of our policies.

These tools may result in an order being reviewed, delayed, declined or canceled.

We do not knowingly make decisions producing legal or similarly significant effects based solely on automated processing except where legally permitted and accompanied by appropriate safeguards.

18. Children’s Privacy

The Site is not directed to children under 13 years old, and we do not knowingly collect personal information directly from children under 13.

If you believe a child has submitted personal information without appropriate authorization, contact:

support@freeyourimage.store

We will review the request and delete the information when required.

We do not knowingly sell or share personal information belonging to individuals under 16 for targeted advertising.

19. Reviews and Public Content

If you submit a product review, comment or other public content, the information you choose to publish may be visible to other visitors.

Do not include:

• Home addresses;
• Telephone numbers;
• Payment information;
• Account passwords;
• Medical information; or
• Other sensitive personal information

in a public review or comment.

We may remove submitted content that violates our policies or applicable law.

20. Third-Party Websites and Social Media

The Site may contain links to:

• Social-media platforms;
• Payment services;
• Shipping or tracking services; and
• Other third-party websites.

Those services are operated independently and process information according to their own privacy notices.

Free Your Image is not responsible for the privacy, security or content practices of third-party websites or services.

When you interact with Free Your Image through a social-media platform, the platform may collect information about that interaction according to its own privacy policy.

21. Changes to This Privacy Policy

We may update this Privacy Policy when our practices, services, technologies, providers or legal obligations change.

When we update the policy, we will revise the “Last updated” date.

If a change is material, we may provide additional notice through:

• The Site;
• Your customer account;
• Email; or
• Another appropriate method.

Where consent is legally required, we will request consent rather than relying only on continued use of the Site.

22. Contact Us

For questions, concerns or privacy requests, contact:

Free Your Image
North Carolina, United States
Email: support@freeyourimage.store
Website: FreeYourImage.store

You may also contact us through the Contact Us page on FreeYourImage.store.